President of Choose Cruelty Free
Nicole Groch is the President of the non-profit organization Choose Cruelty Free. She has volunteered as the PR director and the official campaign hair and makeup artist for Choose Cruelty Free for the last two decades. Nicole is a professional freelance hair and makeup artist with over 27 years’ experience, working extensively in the fashion, advertising, and music industries, both here in Australia and overseas; see her portfolio here Not only is Nicole Groch committed to using only vegan friendly, Choose Cruelty Free accredited brands in her work, but she is just as passionate and committed about educating others about the importance of choosing cruelty free accredited, vegan brands.Nicole lives and works by her ethos that “no animal should ever suffer for human vanity”. Nicole Groch is also the creator of the well-respected, vegan friendly, natural health and safety resource site, livingsafe.com.au and is the author of the eBook, 10 Easy Steps To Toxic Free Living.
World Vegan Dy Talk Title – The Choose Cruelty Free Difference. Why Vegan Doesn’t Always Mean Cruelty Free.
Nicole Groch will be sharing with you about the important education and accreditation work the non-profit organizationChoose Cruelty Freedoes. Learn why vegan doesn’t always equal cruelty free and how to truly do your bit to ensure you are purchasing cosmetics, personal care and household cleaning products that are not only vegan friendly, but are also cruelty free too. As Nicole talks she will be working live on stage on her muse, model Layla Light, to create a fresh, natural, hair and makeup look, using her favourite vegan products from her professional kit. Products by brands that are accredited and listed under the vegan section of the official Choose Cruelty Free List. Nicole’s talks will empower you to CREATE CHANGE THROUGH CHOICE !